The Fashion Week Blueprint
Est. 20 Years of Fashion Show Production
The Fashion Week Blueprint

Transform two decades of runway expertise into your personalized production plan. Budgets, timelines, agreements — from concept to runway.

145

Production Templates

12

Month Roadmap

20+

Years of Data

19

Platform Modules

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Step 1 of 3

What's driving your vision?

Your founding motivation shapes the entire blueprint we create for you.

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Platform

Everything you need
to produce

From first-time producers to seasoned professionals — every tool built for the reality of fashion show production, unified in one platform.

AI Document Generation

Budgets, contracts, run-of-show docs — customized to your event, generated instantly by AI.

12-Month Timeline

A month-by-month production roadmap with deadlines and deliverables from real show data.

Pipeline & Sponsor Tracking

Kanban boards for sponsors, designers, models, and volunteers — track every relationship from outreach to confirmed.

Castings

Casting forms, model roster database, model booking system, fittings and alterations tracking, walk order, and model communications.

Run of Show & Production

Build your show segment by segment — model lineup, backstage zones, crew calls, and walk order.

Budget Tracking

Estimate vs. actual tracking with proactive cost warnings built from production data.

Contact CRM

Designers, models, sponsors, vendors, volunteers, press, staff, donors, grantors, members — 10 contact types with dedicated fields for each, plus customizable categories.

Newsletters & Campaigns

Campaign builder with A/B testing, scheduling, and batch sending to your full audience.

Volunteer Management

Role library, shift scheduling, assignments, and day-of check-in — with real cost tracking.

Forms Builder

Public casting calls, volunteer signups, sponsor applications — branded submission pages.

Multi-Event Management

Plan a single show or a full fashion week with flagship designation and multi-day structure.

145 Templates

Contracts, agreements, budgets, press kits, run of show — across 20 production categories.

Cost Comparison

Replace 11 tools
with one platform

CRM, email, newsletters, budgets, documents, castings, social scheduling — everything a fashion show producer needs, unified.

Comparing against what a fashion show and fashion week producers would pay for equivalent tools.

AlternativeTheir CostFWB

Mailchimp

Standard, 10,000 contacts

$20/mo

HubSpot

Starter, 1 seat

$20/mo

Calendly

Standard, 1 user

$12/mo

Asana

Starter, 1 user

$11/mo

QuickBooks

Simple Start

$38/mo

DocuSign

Personal

$15/mo

Typeform

Basic, 100 responses

$29/mo

Eventbrite

Pro, 1 event

$15/mo

Zapier

Starter

$20/mo

Canva Pro

1 user

$15/mo

Buffer Pro

Pro, 1 user

$18/mo
Total with separate tools$213/mo$149/mo

Monthly Savings

$64/mo

30% less than paying for 11 separate tools — and built specifically for fashion show production

Annual Savings

$768/yr

That's $2,556/yr in tools replaced by $1,788/yr

Pricing

Simple, transparent pricing

Choose the plan that fits your production needs

Professional

Save 17%
$124/month

$1490/year — billed annually

The complete platform for fashion show and fashion week producers.

  • Full platform access — every module, every feature
  • Multi-event season planning
  • Fashion Week structure (Tier 2)
  • 145 production templates
  • AI document generation
  • 12-month production timeline
  • Budget tracking
  • Contact management — up to 10,000
  • Email/Newsletter — 50,000/month
  • Social Studio (social media scheduler) — 1 account per platform (Instagram, Facebook; LinkedIn coming soon)
  • Pipeline & sponsor tracking
  • Task management
  • Knowledge base
  • Priority support
  • Single user
Best Value

Enterprise

Save 17%
$290/month

$3490/year — billed annually

Everything in Professional, plus team access, advanced reporting, and custom branding for organizations running a full fashion week operation.

  • Full platform access — every module, every feature
  • Multi-event season planning
  • Fashion Week structure (Tier 2)
  • 145 production templates
  • AI document generation
  • 12-month production timeline
  • Budget tracking
  • Pipeline & sponsor tracking
  • Task management
  • Knowledge base
  • Priority support
  • 5 team seats
  • Each user may be logged in on up to 2 devices simultaneously
  • Advanced reporting & analytics
  • Custom branding
  • Contact management — up to 50,000
  • Email/Newsletter — 200,000/month
  • Social Studio (social media scheduler) — unlimited accounts; multi-brand management
  • Approval workflows for social posts

Enterprise Plus

Save 17%
$665/month

$7990/year — billed annually

Everything in Enterprise, plus the highest capacity limits, ten team seats, and enhanced support response times for organizations running the largest fashion week operations.

  • Full platform access — every module, every feature
  • Multi-event season planning
  • Fashion Week structure (Tier 2)
  • 145 production templates
  • AI document generation
  • 12-month production timeline
  • Budget tracking
  • Pipeline & sponsor tracking
  • Task management
  • Knowledge base
  • Priority support — enhanced response times (faster P2–P4 SLA per TOS §18.8)
  • 10 team seats
  • Each user may be logged in on up to 2 devices simultaneously
  • Advanced reporting & analytics
  • Custom branding
  • Contact management — up to 100,000
  • Email/Newsletter — 500,000/month
  • Social Studio (social media scheduler) — unlimited accounts; multi-brand management
  • Approval workflows for social posts

Nonprofit organizations and accredited universities receive 20% off any plan. Verification required after your free trial.

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The Founder

Two decades of shows,
distilled into one platform

Thomas McClure built one of the largest regional fashion weeks in the nation over 20 years. The Fashion Week Blueprint is that entire body of knowledge — every system, template, budget, and process — extracted and made accessible to any producer in any city.

  • Founder, Fashion Week Columbus
  • Founder, Columbus Fashion Council
  • Board Officer, Miami Business Council
  • Board Member, Las Vegas Fashion Council
  • Planning Committee, Vegas Fashion Week
  • Partner, Fashion Week Cincinnati
Read the full story
Thomas McClure, founder of The Fashion Week Blueprint

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